Vinyl podcasts can help burnish your brand and extend the life of your otherwise overproduced digital web blog.
Archives for January 2011
Get Laid Faster with Motivational Tweets
As our brand evangelist tells us each day, if you want to bring in clients, you have to know Twitter. In fact, on Amy’s wall in the office is a handwritten phrase, “no tweet, no meat.” But it’s one thing to get the client to respond to your tweets and to hire you. It’s quite […]
I’m Linkbaiting and You Don’t Know It
Don’t confuse posts that have substantive value with posts that have interesting and shiny things in them. Substance died out a while ago. People don’t want it. They want to harvest virtual crops and livetweet football.
Top Five Practice Areas for Strategic Dabbling
Instead of hunkering down and trying to decrease expenses, attract clients, and make your practice more efficient, it’s easier to diversify and invest in strategic dabbling. Think about dabbling in international child abduction cases or patent litigation to increase your firm’s revenue.
Use Sandwich Boarding to Solicit Clients
Sandwich boarding is immediate, powerful, and allows you to target your advertising, whether at a NASCAR race, the opera, or white-water rafting.