Global Leader in Legal Marketing & Management
During our travels for speaking engagements and legal tech conferences, we come across some interesting attorneys. Luckily, our reputation helps secure exclusive interviews with some of the more celebrated and well-known attorneys, and we’ve built a solid core of attorney profiles here on Big Legal Brain.
[Read more...]
Those of us at Big Legal Brain often shy away from cussing in public. Why? Well, we are prude and countrified, to be honest, and don’t like the crass use of some choice words. It reduces us. But we make a few exceptions, particularly if those exceptions have decent SEO legs and an overall marketing panache. The word “ass” is one of those exceptions, having such a varied and wide use that you should consider putting some ass into your practice. Here are some of the best contemporary choices. [Read more...]
With the practice of law, it’s not so much about professionalism and confidentiality and commitment to excellence and blah blah blah. It’s about the details that you fret about incessantly. One detail that attorneys often overlook is reading material to keep in the office bathroom, particularly material for clients. We recently spent five weeks hiding out in office bathrooms researching this issue. This is what we found. [Read more...]
Look at yourself in the mirror and be honest. Your iPad is getting up there and it’s starting to show real signs of age. It’s slow, heavy, and takes a long time to boot up. Worse, its luster has worn off, you’ve forgotten the meaning of the cute engraved message on the back, and you can only find the energy to tweet a few times each day about it. Though tough to do, it’s obviously time to repurpose.
But, good news in all the glum. In addition to at one time being a revolutionary electronic device, the iPad came with several built-in functions that few people have yet to use, all thanks to the geniuses at Apple. To wit: [Read more...]
We’ll be the first to admit that, in a vast inter-connected multi-media world, simple goals for your practice get lost in all that vastness. Worse, your practice goals may also get muddled, set aside, or even co-opted as you try to figure out how to pursue them. We’ve certainly been there, adrift without an anchor and not able to act on things that, in retrospect, are simple and basic. Which brings us to today’s basic question that perplexes a surprising number of experienced lawyers: what if your butt itches?
[Read more...]
C. Hank Peters is Big Legal Brain's SuperMayor and a world-renowned legal marketing guru. Raised in the era of IBM mainframes and staplers, he knows how to make your firm efficient and completely awesome. He does not speak or write Chinese.
From the Disgruntled