Top Uses of Ass in a Law Practice

August 23, 2011 by
top-uses-ass-law-practice

Those of us at Big Legal Brain often shy away from cussing in public. Why? Well, we are prude and countrified, to be honest, and don’t like the crass use of some choice words. It reduces us. But we make a few exceptions, particularly if those exceptions have decent SEO legs and an overall marketing panache. The word “ass” is one of those exceptions, having such a varied and wide use that you should consider putting some ass into your practice. Here are some of the best contemporary choices. [Read more...]

Filed Under: Legal Trends Tagged With: , , , ,

The Dogs of Law

May 10, 2011 by
With their keen ability to sense territorial, ethnic, and grooming background of jurors, jury selection canines (JSCs) are able to provide critical information to trial attorneys. Rex, a certified JSC, examines a potential juror.

The recent hubbub over the raid on Osama bin Laden’s compound brought to the world’s attention the use of dogs in war. Following dogs, Slate reminded us about oft-forgotten cats of war. But what about law? For at least a generation, specially trained dogs have been used in various capacities in the practice of law, in pretrial procedure, class action coordination, or for sophisticated legal research projects. Here, we profile four uses of dogs in the practice of law. [Read more...]

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Is Karaoke Right for Your Practice?

April 21, 2011 by
Karaoke for Attorneys

There comes a time in a mature law practice when an associate asks “when’s Karaoke?” It’s a fascinating question, full of appropriate cultural and generational minefields. Newer “hip” associates are eager to jump in. Partners less so. In an era of Glee and Dancing With the Stars, Karaoke is now seen as a modern way to enhance the delivery of legal services, a noticeable step above the old standby of hiring a stripper or a singing telegram. Clients now want to be entertained, especially if they’re about to get a bill that is the equivalent of a what they spend on a weeklong Bahamian vacation. [Read more...]

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Scratch-n-Sniff Letterhead for Your Firm

April 12, 2011 by
scratch-and-sniff

One of the more exciting things to come out of this year’s ABA Tech Show is a renewed interest in scratch-n-sniff technology. The technology peaked in 1981 with John Waters’s use of Smell-O-Vision in the movie Polyester. It also caught on with some law firms in the early 1990s who felt that a “new leather smell” on client invoices would increase pay rates. Limitations on printing technology, however, has limited more widespread use of scratch-n-sniff. Until today. [Read more...]

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The Top 5 Steps for Delousing Your Law Firm

March 2, 2011 by
monkey-business

Many attorneys have hair. And while hair upkeep is a day-to-day professional obligation, it can still present challenges. Whether it is using the appropriate hair products or brushing dandruff off your dark suit, focusing on hair can increase law practice success. Nevertheless, when head lice strike, your work to keep a positive hair focus could be ruined. Worse, when confronted with head lice infestation, law firms often cave to embarrassment and attempt to hide the problem, exacerbating any recovery. Relax. There is hope. Here is what you can do. [Read more...]

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Key Olfactory Considerations for Your Practice

December 27, 2010 by
pigsnout

There are a lot of things to consider when setting up and running your law office. But one oft-overlooked consideration is the olfactory brand you want to impress upon your clients. In other words, how do you make your office emanate confidence and competence? We’ve been advising attorneys on this issue for years. Yet, despite our advice, it’s still an issue that few attorneys understand, let alone address. We hope to change that with our few simple and easy-to-remember tips and considerations.
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