Global Leader in Legal Marketing & Management
Taco bars and burrito buffets are excellent ways to attract new clients and to keep them in the office while you talk business. But few firms know how to pull off a successful taco bar, often resorting to Qdoba instead of doing it themselves. But a catered taco bar isn’t the same as one delivered from your heart, something clients will notice. If you are considering an office taco bar but don’t know how best to pull it off, here are some of our top considerations. [Read more...]
Snarky lawyerly curmudgeons have gained a lot of respect lately, and for good reason. They are sharp, witty, and can call attention to their arguments with strategic misspellings. Plus, being a big blowhard can reap unexpected rewards, like an increased Twitter reputation or the aura of being a tough-as-nails experienced lawyer. Here are some tips to consider if you are considering moving toward the snarky curmudgeon niche, a surprisingly growing niche within the law. [Read more...]
Today marks the 514th anniversary of the notorious Bonfire of the Vanities, when the followers of Dominican Friar Giralamo Savonarola burned a bunch of extraneous stuff in Florence, like books and art. Oh, and cosmetics, lewd pictures, mirrors, nude sculptures, and a few people. Savonarola was one severe dude, who railed against excesses and told “lustful people to put on a hair shirt and do penance, because you need it.”
It’s time to revive the wearing of hair shirts and the burning of vain things with which we disagree. For this we’ve retained Vicki Verderci, a senior Vanity Consultant with Sparxlux Legal Clothing Boutique in New York. With Chank and Vicki, we bring you Blawg Review 297, the Hair Shirt Edition, complete with hair shirt merchandising and livetweeting of our bonfires. In other words, we compare what’s really burning with what actually should be burned. And we give out hair shirts to deserving blawgers. [Read more...]
I received a choice piece of advice from a marketing consultant recently. First, some background. We all know how hard it is to engage potential clients and even to keep current clients informed about your law firm or practice. Social media, however, has opened up endless opportunities, from sending private scraps on Orkut to chatting with clients on AOL. But something struck a nerve when the consultant mentioned three words to me: National Food Holidays. [Read more...]
C. Hank Peters is Big Legal Brain's SuperMayor and a world-renowned legal marketing guru. Raised in the era of IBM mainframes and staplers, he knows how to make your firm efficient and completely awesome. He does not speak or write Chinese.
From the Disgruntled